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The three golden rules of marketing in China: Tom Doctoroff - 营销中国的三大黄金法则:Tom Doctoroff
 
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Author of What Chinese Want speaks at NUS Business School on the three key rules for tapping into China's consumer market
Views: 7940 NUS Business School
How to Develop Effective Digital Marketing Strategies in China
 
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Building a unique and effective digital marketing strategy is one of the keys to success in China’s ever-growing online market. However, the digital marketing ecosystem in the country has its own characteristics: The players and user habits are markedly different compared to anywhere else. In this context, the EU SME Centre and the French Chamber of Commerce in China will host a joint webinar to help European SMEs gain a better understanding of China’s digital marketing landscape and how to adapt strategies to gain more Chinese online consumers. In this webinar, you will learn features of the Chinese online market and consumer behaviour: - Baidu is not Google: Why going beyond SEO is a must in China; - Social marketing in China: How to utilize social media such as WeChat and Weibo to reach more target consumers; - Online advertising in China: Tools and cost.
Views: 1902 EU SME Centre
What Is WeChat Marketing - Decode China
 
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What is WeChat Marketing? ★☆★BONUS FOR A LIMITED TIME★☆★ You can download Dan Lok's best-selling book F.U. Money for FREE: http://wechat.danlok.link How does it work and why do we need to use it? What is so important to know about it? It's not just an App or a platform, it is a very powerful business tool. It's Absolutely Critical if you want to do business with the Chinese Market. ★☆★ SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ★☆★ http://bit.ly/DanLokSubscribe Check out these Top Trending Playlist: 1.) How to Sell High ticket products & Services: https://www.youtube.com/playlist?list=PLEmTTOfet46PlgDZSSo-gxM8ahZ9RtNQE 2.) The Art of High Ticket Sales - https://www.youtube.com/playlist?list=PLEmTTOfet46NufVkPfYhpUJAD1OBoQEEd 3.) Millionaire Mindset - https://www.youtube.com/playlist?list=PLEmTTOfet46O591glMGzRMoHaIJB-bQiq Dan Lok, a.k.a. The King of High-Ticket Sales is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space. Dan is the creator of High-Ticket Millions Methodology™, the world's most advanced system for getting high-end clients and commanding high fees with no resistance. Dan works exclusively with coaches, consultants, thought leaders and other service professionals who want a more sustainable, leveraged lifestyle and business through High-Ticket programs and Equity Income. Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures. Not only he is a two times TEDx opening speaker, he's also an international best-selling author of over 12 books and the host of Shoulders of Titans show. Dan's availability is extremely limited. As such, he's very selective and he is expensive (although it will be FAR less expensive than staying where you are). Many of his clients are seeing a positive return on their investments in days, not months. But if you think your business might benefit from one-on-one interaction with Dan, visit http://danlok.com Or consider becoming a member of his high-level mastermind for experts: http://www.danlokinnercircle.com ★☆★ WANT TO OWN DAN'S BOOKS? ★☆★ http://www.amazon.com/Dan-Lok/e/B002BLXW1K ★☆★ NEED SOLID ADVICE? ★☆★ Request a call with Dan: https://clarity.fm/danlok ★☆★ JOIN DAN'S PRIVATE FB GROUP FOR CONSULTANTS & COACHES ★☆★ Apply here: https://www.facebook.com/groups/highticketconsulting/ Dan hangs out there quite a bit. ★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★ Blog: http://www.danlok.com/blog/ Podcast: http://www.shouldersoftitans.com/ FB Group: https://www.facebook.com/groups/highticketconsulting/ Twitter: https://twitter.com/danthemanlok Instagram: https://www.instagram.com/danlok/ YouTube: https://www.youtube.com/user/vanentrepreneurgroup Linkedin: https://www.linkedin.com/in/danlok Meetup: http://www.meetup.com/Vancouver-Entrepreneurs-Group-Business-Network/ Amazon: http://www.amazon.com/Dan-Lok/e/B002BLXW1K This Video: What Is WeChat Marketing - Decode China https://youtu.be/NeRN0M9vO-8 https://youtu.be/NeRN0M9vO-8
Views: 7595 Dan Lok
My China Marketing Business  - Ashley Talks 76
 
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My China Marketing Business In today’s #AshleyTalks, Ashley introduces her expertise and professional services. You’ll learn about her three businesses, including Alarice (digital marketing agency), ChoZan (membership site for social media marketers) and AshleyTalks (free blog and public speaking). You’ll also know about the general prices of various services. Please subscribe for more great content about entrepreneurship and women in business. https://www.youtube.com/ashleytalkschina If you like this video, feel free to give a thumbs-up, comment and share it :) Enhance your business strategy here: Entrepreneurship and Business Tips https://bit.ly/2JTeKNm AshleyTalks Supercut Series My Life as an Entrepreneur - Episode 1 https://youtu.be/WrAjaOeWaLo My Journey to the Top of the Amazon Bestseller List - Episode 2 https://youtu.be/bgz4nhJwmrU Scaling Up Your Business - Episode 3 https://youtu.be/zfxeuLoAmHw Blog ▪ http://www.ashleytalks.com/ Linkedin ▪ https://www.linkedin.com/in/ashleygalina/ Instagram ▪ https://www.instagram.com/ashley.lina/ Facebook ▪ https://www.facebook.com/AshleyTalksChina/ Twitter ▪ https://twitter.com/AshleyDudarenok Podcast ▪ https://apple.co/2FK7tRF
Views: 4895 Ashley Talks
China Marketing: Digital Ad Agency China Beijing Shenzhen Shanghai
 
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see http://CreativeGuerrilla.co/china to talk to us about Marketing in China. In this video we cover RenRen, Baidu, WeChat Moments Shake Near Me, Weibo, Sina, Tencent, And More. Then we dive into different user account types for Wechat including personal, subscription, service, corporate enterprise, and others.
What's the Best Social Media Marketing Strategy for China – Q&A– Ashley Talks 60
 
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What's the Best Social Media Marketing Strategy for China This video is the podcast hosted by China Business Cast. I discussed about the marketing strategies to Chinese social media. Let’s check it out! Please subscribe for more great content about China, Chinese consumers and Chinese social media. https://www.youtube.com/ashleytalkschina If you like this video, feel free to give a thumbs-up, comment and share it :) Enhance your social media strategy here: WeChat Marketing https://bit.ly/2qFRTvI Weibo Marketing https://bit.ly/2JNnrZD China Market and Chinese Consumers https://bit.ly/2EPZcGh Chinese Influencer Marketing https://bit.ly/2qDZzPh Blog ▪ http://www.ashleytalks.com/ Linkedin ▪ https://www.linkedin.com/in/ashleygalina/ Instagram ▪ https://www.instagram.com/ashley.lina/ Facebook ▪ https://www.facebook.com/AshleyTalksChina/ Twitter ▪ https://twitter.com/AshleyDudarenok Podcast ▪ https://apple.co/2FK7tRF
Views: 3628 Ashley Talks
China Market Entry Strategies
 
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0:05 What are the options to obtain to implement initial market entry? If you're a Canadian SME and have questions about doing business in China, please send us your questions by email at [email protected] All services of the Trade Commissioner Service are FREE of charge to qualified Canadian clients. What are the options to obtain to implement initial market entry? I think there are a number of options, from our point of view as an advisory firm, we always want to know the capacity if the company, in terms of their recourses to be able to sustain that option, and coming back to the first part of the series, definition of success. Because you have to look at it in terms of, first of all the accounting point of view, how much volume of product is a realistic expectation over the first year, the second year and the third year, and what is the margin in that product and what is the variable you can assign to support your China marketing process. So in this modern world obviously, and I know that the embassy has looked at this extensively in another series, one of your options is in fact e-commerce through JD.com or depending on what you are selling there are specialist sites for industrial manufacturing. There is Alibaba’s Taobao if you are consumer product oriented. So there are a number of options and I think you have to spend some time thinking about how you can sell certain types of products on the internet, before setting up your own e-commerce platform even in Canada, with Chinese language, more and more people have credit cards and DHL and Fedex do a good job. So it depends on what you are selling and who you are selling to. Web presence, even in your homepage in Canada with a couple of pages in Chinese so people understand who you are, and spending some time on social media, and obviously getting some ads onto Baidu or Google to promote your product can be quite valuable even if you are not selling on the internet because you are building some sort of awareness and brand within your core competency of your client base or the sector that you are focusing on. Traditionally, people have not looked at the internet as something that is viable but the customs processes relatively poor as the foreign exchange process is liberalizing as we all know, so the ability for consumers and companies to pay for something using internet, if you are not inventory even in China where they can pay in RMB, is still a positive area of focus for certain types of company, especially people that are more focused on the consumer side or very specialized small component. Second option obviously is to find a partner, whether it is a distribution partner, systems integrator, a manufacturing partner whether it would be foreign in Chinese who is using your component, who takes on the primary responsibility of integrating it so you can develop a certain presence in the market while you look at your long term strategy and your vested strategy. So finding those partners, including distributors, with caution though, one problem with the distributor partner generally, is that they are usually responsive to a market, they are not into the expensive part of the business, which is the marketing, and brand development and sales process, the very competent servicing, so you may have to support that process with your own resources on top of it. We have one client who is in the medical space, and they have very good distributor relationships with all hospitals. The client is vesting in staff with our support and building the awareness and understanding of their product. It is a U.S. based company, they are also responding in a way to opportunities in the market that we have identified, and they are going on a strategic plan because their long term interest is brand development, so then those two processes can be bifurcated with you, the exporter, taking on the branding process and the distributor taking on the fulfillment and payment process. So I think there are a lot of options in that area, as I said there are also foreign companies, people like Jepsons Jardines depending on the size and type of your product that do this well and who might be worth talking to, because they know the space, and they may or may not be interested in taking on you product. And there are trading companies, state owned and private companies that do brand development marketing and sales and distribution. So I think that there are a number of options. In certain cases we advise companies to basically define the value of your product from a technology transfer point of view, and say we are going to enter into a license agreement with a key condition being ....
23 Story Electronics Market in China 😱  Better than Alibaba?? Guangzhou wholesale mall sourcing
 
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Click the red subscribe button if you like this video – follow for a new travel video every week. MORE IN THE DESCRIPTION ⬇️ Visiting China? I wrote up some things you should know before going -- http://livinthatlife.com/china-travel-guide/ Chinese wholesale market/mall w 23 Floors. Yes. It's real. It felt like walking thru Alibaba .com lol... I think a lot of the sellers in here are just wholesalers who take orders from sites like Aliexpress.com, alibaba.com, globalsources.com and other wholesale sites around the world.. bc they are always packing up boxes ...... well everywhere around the outskirts of the city of Guangzhou all you see are people moving boxes around haha..... was this better than just scouting for new product ideas on Alibaba.com? Not sure.. sometimes you can get lucky and find that amazingly cool thing.. but that can happen online too.... nonetheless it was a good experience to try out and see what the wholesale scene it all about. ...then we get a bite of some Chinese food, and end it with a preview of the next video, nightlife at O2 club at Party Pier.. click to watch next! WATCH NEXT: http://bit.ly/CHINAvids All the China Travel Videos! (10+ vids: nightlife, food, sourcing & more) - http://bit.ly/CHINAvids Edited by: https://instagram.com/asishvasa/ Music: What you should do: Hit me up & follow for daily stories: 1️⃣ https://snapchat.com/add/pliez1000 2️⃣ https://instagram.com/rileypliez/ 3️⃣ Current & future nomads: Join the LivinThatLife FB group – connect & meet likeminded people, share your stories, tips & projects. 👉 https://fb.com/groups/livinthatlife/ welcome to the channel - Here’s where I’ve been in the past 2 years: asia: http://bit.ly/CHINAvids http://bit.ly/HONGKONGvids http://bit.ly/BANGKOKvids http://bit.ly/CHIANGMAIvids http://bit.ly/SAIGONvivds http://bit.ly/PHILIPPINESvids http://bit.ly/KUALALUMPURvids http://bit.ly/SINGAPOREvids around the world: http://bit.ly/INDIAvids http://bit.ly/DUBAIvids http://bit.ly/COLOMBIAvids http://bit.ly/AMSTERDAMvids http://bit.ly/KENYAvids http://bit.ly/SPAINvids http://bit.ly/PUERTORICOvids http://bit.ly/SEATTLEvids best of: http://bit.ly/AMAZONvids http://bit.ly/STREETFOODvids http://bit.ly/NIGHTLIFEvids #digitalnomad #livinthatlife #travelvlog #onlinebusiness #locationindependent #entrepreneur #4hourworkweek #travelvlog #remotework #traveltheworld #youtubers #travel #vlog tags: guangzhou what to know,guangzhou tourism,guangshou trip,guangzhou travel,guangzhou layover,guangzhou attractions 📝 About this channel: http://livinthatlife.com/about/ 🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴🌴 ☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️☀️   ★ FAQ ★ 1️⃣ ➜ How do you guys afford to travel? We work remotely running our e-commerce business, selling physical products via Amazon FBA. My 'Amazon 101' video is here ➜https://www.youtube.com/playlist?list=PLIsHX7vpse9nOq9QnxAqnHvcmsafqK-_2 My Full Amazon Course is at ➜https://theamazonmethod.teachable.com/ 2️⃣ ➜ What camera do you use? Canon Powershot G7X & iPhone 7 Plus. http://amzn.to/2xeRSBB 3️⃣ ➜ What is a Digital Nomad? Someone who works from their laptop and chooses to travel for fun, and/or because the cost of living is much less in other countries, in order to invest more money into their online business, while having an exotic lifestyle. 4️⃣ ➜ "How do I start? I'm looking to start working remotely." (We started from watching youtube too) Join our Facebook Community ➜ https://facebook.com/groups/livinthatife/ ➜ If you've been looking to do Amazon / physical product selling specifically, I get asked questions every day, that's why I recorded step-by-step videos on how we do private-labeling: ➜ https://theamazonmethod.teachable.com/ ✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️✈️ ➜ 2nd Channel – https://youtube.com/RileyBennett1 – my best daily snapchat stories - expat life, food, fun, photos ➜ AMAZON MARKETING CHANNEL http://bit.ly/LivinThatLifeMarketing Weekly Tips, Tricks & Strategies to make more money online. Find this video valuable? 👍 Click thumbs up & share it on Reddit it helps the channel 🚀❤️🌎
Views: 133770 Livin That Life
Digital Marketing Strategies of a Luxury Brand
 
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Watch part 1 here - http://www.youtube.com/watch?v=U83j2km26vE http://www.digitalmarket.asia Starwood Hotels & Resorts' Regional Digital Director Janice Chan takes the first shot in the "points and perks war" before changing tactics to tackle review sites and agency ecosystems.
Views: 27076 DigitalMarketAsia
Business price strategy in China: low price and then increase!
 
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One common business strategy in China: products, services will start at a low price and then increase once they get famous.
Views: 833 China Non-Stop
Marketing in China
 
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The market is huge, so initially choose a niche and do well there. Your company's Chinese brand name should ideally resonate, have a personality and have positive meanings for the local population.
Views: 1426 nzbusiness
Chinese Investors! Creating/implementing new sales & marketing strategies & re-branding!
 
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Services from Compass Group International: Creating & training "in-house" sales staff for International Real Estate Developments in expat destinations...no need to have a "listing Broker!" Creating/implementing new sales & marketing strategies...and re-branding! Creating "New" broker/agent relationships in "wealthy" Asian countries! Finding Chinese "cash" buyers/investors for your residential and commercial listings! And, we will locate and establish "new" working relationships with foreign real estate brokers & agents - while representing your organization! Bottomline...Compass will go to wealthy countries like China, Hong Kong, Taiwan, Korea, Japan, Singapore to find these relationships for your organizations! And, we will represent your organization overseas! Compass acts an "extension" for your projects overseas! We are the ONLY consulting firm providing these services for real estate organizations and developers! Compass is based in Central America, North America and Southeast Asia! No one can match our "off-shore" services! Will Roadhouse CEO | Compass Group International Author: Roadhouse 30min Guides Facebook Page: https://www.facebook.com/willroadhouse Podcast Channel: https://soundcloud.com/willroadhouse Instagram: https://www.instagram.com/willroadhouse
Views: 34 Will Roadhouse
Business Creativity in China Documentary
 
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The documentary let the world know better about the Chinese creativity revolutionary road and let more people to see the creativity, learning, and breakthrough behind the Chinese speed --- In fact, China is more than just speed.
Views: 176451 ROI Festival
Education in China: Marketing Agency based in Shanghai
 
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Do you want to market your school, univesirty or language center to the Chinese Audience ? Gentlemen Marketing Agency is specialized in Education marketing : from Communication / advertsing / digital Marketing ... we help education Businesses to attract Chinese student. More information to our website http://agency.marketingtochina.com/marketing-agency-school-education-china-shanghai/ Our publication http://marketingtochina.com/the-huge-chinese-student-market-and-how-to-attract-them/
Marketing Strategies for China's Lower Tier Cities
 
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China Marketing, Chinese Market, China Business For more information visit: www.danaikrokou.com
Views: 16 Danai Krokou
Why can't India manufacture cheaper products as compared to China? सस्ते और डुप्लीकेट प्रोडक्ट्स
 
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Please Like, Share and Subscribe our channel. ---------------------------------------------------------------------------------- Why are 'Made in China' products cheaper than 'Made in India So the question now is why does their product use so much? have you ever wondered ? Because he is cheap, so why is his product affordable? Why can not India make such a cheap product? Labor is found in the lowest penny in China China's Anual Average Productivity Growth Most Raw Materials at Domestic Level Competitive pricing Expense on innovation or r & d Duplicate product Dumping Strategy Product export in other countries Break the market So what should India do to come forward in this way? 1) Commericial rule, making bussiness easy 2) Improvement in manufacturing and agriculture sector 3) Multispecialist to Labor 4) Export has to be improved, 5) Stop buying their product ----------------------------------------------------------------------------------------------------------- Music by : Fanfare for Space by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/...) Source: http://incompetech.com/music/royalty-... Artist: http://incompetech.com/ Constance - The Descent by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/) Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100850 Artist: http://incompetech.com/
China's trillion dollar plan to dominate global trade
 
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It's about more than just economics. To learn more, visit https://reconnectingasia.csis.org/map/ Subscribe to our channel! http://goo.gl/0bsAjO China's Belt and Road Initiative is the most ambitious infrastructure project in modern history. It spans over 60 countries and will cost over a trillion dollars. The plan is to make it easier for the world to trade with China, by funding roads, railways, pipelines, and other infrastructure projects in Asia and Africa. China is loaning trillions of dollars to any country that's willing to participate and it's been a big hit with the less democratic countries in the region. This makes the BRI a risky plan as well. But China is pushing forward because its goals are not strictly economic, they're also geopolitical. To truly understand the international conflicts and trends shaping our world you need a big-picture view. Video journalist Sam Ellis uses maps to tell these stories and chart their effects on foreign policy. Vox.com is a news website that helps you cut through the noise and understand what's really driving the events in the headlines. Check out http://www.vox.com. Watch our full video catalog: http://goo.gl/IZONyE Follow Vox on Facebook: http://goo.gl/U2g06o Or Twitter: http://goo.gl/XFrZ5H
Views: 3226759 Vox
Working Effectively with China: Strategies for Success in Management, Marketing, and Communication
 
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An excerpt from RW3 CultureWizard's Client Forum on Working Effectively with China, presented by our Master China Trainer, Barry Spaulding. In this clip, Barry gives strategies for success in interacting with the Chinese in Management, Marketing, and Communication.
Views: 225 culturewizard
L’Oréal in China: Marketing Strategies for Turning Around Chinese Case Solution & Analysis
 
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https://www.thecasesolutions.com/ This Case Is About L’Oréal in China: Marketing Strategies for Turning Around Chinese Luxury Cosmetic Brand Yue Sai Get Your L’Oréal in China: Marketing Strategies for Turning Around Chinese Luxury Cosmetic Brand Yue Sai Case Solution at TheCaseSolutions.com TheCaseSolutions.com is the number 1 destination for getting the case studies analyzed. http://www.thecasesolutions.com/loreal-in-china-marketing-strategies-for-turning-around-chinese-luxury-cosmetic-brand-yue-sai-36593
WeChat B2B Best Practices by Sheng Peng, China Marketing Summit 2017
 
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ABOUT THE SPEAKER Sheng Peng (庞胜) is the CEO of Shanghai based marketing agency Juplus. CHINA MARKETING SUMMIT The China Marketing Summit (中国市场营销峰会) is a marketing conference in China, dedicated to bringing chief marketing officers, marketing professionals, vendors, and marketing technology and service purchasers together in an environment that fosters meaningful connections. Come join us in the Silicon Valley of China–to see how today’s leading marketing minds, both in China and internationally, are using their knowledge and skills to change minds and change the world.  More information and tickets ► www.chinamarketingsummit.com FOLLOW US YouTube ► www.youtube.com/channel/UCAaH6-hn82a6cib73CUW_Cg?sub_confirmation=1 LinkedIn ► www.linkedin.com/company-beta/13253860/ Facebook ► www.facebook.com/chinamarketingsummit Twitter ► www.twitter.com/CNmarketing Instagram ► www.instagram.com/chinamarketingsummit INTERESTED IN SPEAKING OR SPONSORING? Shoot us an email at [email protected]
Social Marketing Strategies in China
 
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Yen-Ching Liu, ZiWen Liu, Yun Li
Views: 635 flipthemedia
Game of chance as marketing strategy in China
 
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Turn the wheel, get a discount, some present. This is a common business marketing strategy in China. Most Chinese people like to play, to gamble...
Views: 180 China Non-Stop
Marketing expert Val Kaplan on China's education market
 
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Foreign companies are very keen on opportunities in the Chinese mainland. That’s especially true of overseas investors hoping to pour funds into the country’s education sector. CCTV America’s Michelle Makori interviewed Val Kaplan, the marketing director for Camtek Imaging Technologies about China’s education market.
Views: 238 CGTN America
How to Market Your Small Business in China on a Shoestring
 
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Marketing and promotion are keys to business success. However, small businesses and organisations often struggle to find time, the right people or money to manage their marketing activities, especially when it comes to entering a new market overseas. This webinar aims to guide European small businesses with limited resources to develop an effective marketing strategy in the Chinese market. It will explain the main differences in the essential aspects of marketing in China and how to adapt strategies for a successful operation. After attending the webinar you will: • Understand the marketing specificities of China; • Be able to give clear direction to your marketing team; • Adapt your main marketing messages to China; • Be able to choose the right communication channels. About the Speaker Julia Bouron-Devos, CEO, MAPPsolution Julia Bouron-Devos has 15 years of experience in marketing, communications and branding in Europe and Asia. During that time, she worked for both international groups as well as SMEs and start-ups so she understands the diverse challenges faced by these companies. She has been based in China since 2006 and has developed a strong local knowledge. In 2014 she created “MAPPsolution” which is a web-based marketing solution aiming to help SMEs develop effective marketing strategies and promotion plans to succeed in China.
Views: 504 EU SME Centre
Digital Marketing Agency in China (Shanghai)
 
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The Gentlemen Marketing Agency was created to address the complexity of the web in China Digital Marketing Agency In Shanghai After 10 years studying the Chinese digital market, Olivier Verot set up Gentlemen Marketing Agency with help of Philip Qian . http://agence.marketing-chine.com/ , http://agency.marketingtochina.com/digital-marketing-agency-shanghai/ in 2009 to share his experience. He was encouraged by the large number of followers it achieved. Few French people understand the Chinese market. When Verot started to get three to five requests a week, he realised that it was an opportunity to introduce foreign companies to China . PUR DIGITAL AGENCY IN CHINA Being a pure digital player operating in China is key to the agency’s success. Typical assignments include…. for clients such as ……… The agency trains its staff to think and act in the digital context as well as plan, execute and measure every campaign. By 2016, Gentlemen Marketing has become a medium sized agency with 35 staff aiming towards big brands and the tourism, cosmetics, fashion and F&D sectors. China is changing : it is not the biggest fish that eat more, but the fastest.
कैसे खिंचा चला आता है Customer! | 7 Marketing Strategies | Dr Vivek Bindra
 
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In this video Dr Vivek Bindra Talks about 7 Marketing Strategies through which your customer will come to you. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership Funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
2012 China Consumer Market Strategies - Panel Discussion
 
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Panelists discuss key findings of the 2012 China Consumer Market Strategies report as played out in their day-to-day business. The Chinese consumer marketplace is quickly growing more segmented and mature, with an increasing number of consumers in top tier cities demanding higher quality products - and willing to pay a premium for them. In stark contrast to last year's results, both Chinese and multinational companies (MNCs) view the opportunities, challenges and trends in the China consumer marketplace similarly leading to heightened competition for the same market segments, according to the report.
Views: 567 AmChamSh
How to do digital marketing in China | Digital marketing in Asia
 
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If you’re interested in finding out more on this topic, you can read our free guide on how to do digital marketing in China here: http://bit.ly/2Fnn0n5 (This video was first published in August 2015.) As the biggest internet market in the world, and soon to be the biggest e-commerce market, China is top of the international expansion list for many businesses. Yet while the opportunity is great, so are the challenges of building an effective and profitable online presence. Christina Xu from Webcertain gives her advice to businesses considering targeting the Chinese market. Skip to: (00:40) What makes the Chinese internet market different from other countries? Key takeaways: - The websites that Chinese people use are very different from the rest of the world in almost every sector. They use different search engines and different e-commerce sites. (01:45) How big is the opportunity in China for international businesses? Is there strong demand for any particular services or products? Key takeaways: - China has a population of over 1.3 billion people, of which around 649 million are online. That’s a huge market! - The biggest opportunities for international businesses are in the foreign exchange market and travel sector. (02:41) Many people have heard of Baidu, as it is the leading search engine in China. Are there any other search engines worth mentioning when it comes to China? Key takeaways: - Yes, Qihoo’s 360 Search and Sogou are also important search engines in China. (04:14) Can the same principles as other search engines like Google be applied when conducting SEO or PPC campaigns in the Chinese search engines? Key takeaways: - Yes, digital marketing in China follows the same sort of model as the rest of the world, with some modifications. - For SEO, like on Google, you need to optimise your webpages using keywords, meta tags and backlinks. However, the lead times are different. It takes longer to see results when doing SEO in China. - It is very difficult to rank highly on Baidu if your website does not have high levels of traffic. Therefore, it is recommended to do PPC first, to boost your levels of traffic. Then, once you’ve done that, start on SEO. - For PPC, like on Google, you need to pay attention to the relevancy and quality of your keywords, ads and landing pages. There are some small differences, for example, there are 3 different types of phrase match on Baidu. (06:56) How important is mobile search in China? Key takeaways: - Mobile search is very important in China. Out of the 649 million Chinese people online, 559 million are on mobile – that’s around 83%! Out of those mobile internet users, 69% buy online using their mobile phone. (07:44) What are the most important things for international businesses to be aware of when trying to target China through search? Key takeaways: - First of all, it is important to think about whether you have a customer base in China. Is there any demand for your product/service in China? - Next, decide where exactly you want to target. China is a huge country. If you try to target the entire country, you are going to have to spend a lot of money. It is often more sensible to start off targeting just a few cities or provinces. - Decide which tracking platforms you want to use. - Check to see if your website is mobile-compatible.
Views: 146 Webcertain TV
Attracting Chinese Tourists Through WeChat, Weibo & KOL Marketing
 
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Event cohosted by Mailman Group, KAWO, ParkLU. Sharing and discussing top digital strategies for attracting Chinese tourists Slides: KAWO's 8 tips for better social content in China https://www.slideshare.net/KAWO_Official/kawo-8-tips-for-better-social-content-in-china Mailman Tourism - China's leading full service digital agency for DMOs http://www.mailmangroup.com/ KAWO - #1 China social media platform for DMOs http://kawo.com/en/ ParkLU - The most trusted KOL and influencer marketing platform in China http://parklu.com/
Views: 732 KAWO.com
Global Market Entry Strategies Explained
 
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http://www.woltersworld.com Going abroad for business? Or thinking of selling your products in foreign lands? This video goes through the main ways firms can grow their business by selling their products abroad. Exporting, Franchising, Strategic Alliances, Joint Ventures, Direct Investment. Copyright Mark Wolters 2012
Views: 97099 Wolters World
Entry Strategies for Cross Border E-commerce - Ashley Talks 84
 
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Entry Strategies for Cross Border E-commerce In today’s #AshleyTalks, Ashley talks about business strategies that you need to set up before entering China through cross border e-commerce. You’ll learn about the pros and cons of two different strategies, namely fast-growth and organic-growth, and how to pick the more suitable one for your business. Please subscribe for more great content about China, Chinese consumers and Chinese social media. https://www.youtube.com/ashleytalkschina If you like this video, feel free to give a thumbs-up, comment and share it :) Enhance your e-commerce strategy here: Cross-border E-commerce in China https://bit.ly/2Hvu4kX Alibaba’s E-commerce Platforms & Double 11 Shopping Festival https://bit.ly/2H6q0YO China Market and Chinese Consumers https://bit.ly/2EPZcGh Blog ▪ http://www.ashleytalks.com/ Linkedin ▪ https://www.linkedin.com/in/ashleygalina/ Instagram ▪ https://www.instagram.com/ashley.lina/ Facebook ▪ https://www.facebook.com/AshleyTalksChina/ Twitter ▪ https://twitter.com/AshleyDudarenok Podcast ▪ https://apple.co/2FK7tRF
Views: 4550 Ashley Talks
Burberry case study on WeChat Strategy
 
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Burberry Wechat Wonderfull Strategy. In china, Burberry represents a Premium brand of prestige, far from what we know in France or England. “Burberry” is a phenomenon in China; it is the brand that has managed to attract young and rich Chinese people in the last few years. More information : http://marketingtochina.com/burberry-conquering-china/ Other Wechat Case studies http://marketingtochina.com/top-10-advertising-campaigns-wechat/ Other wechat Marketing strategies http://fashionchinaagency.com/
Views: 2973 Advertising China
INDIA Vs CHINA | Business Case Study | Dr Vivek Bindra
 
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In This Video Dr Vivek Bindra talks about how China has become World's 2nd largest economy after USA. Dr Vivek Bindra also talks about how China is encouraging its own home grown entrepreneurs and prohibiting global players from entering its own market. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership Funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Deploying Different Market Entry Strategies for China and Europe PART 2
 
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This podcast interview is Part 2 of a presentation entitled "Different Market Entry Strategies for China & Europe" presented at the ASAE Annual Meeting in Atlanta in August with SLAS CEO Greg Dummer. Part 2 provides an "in region" perspective shared by two leading consultants who drove the two different approaches needed by SLAS to promote market penetration. For more information visit www.growglobally.org or contact [email protected]
Views: 133 MCIAssociations
African countries plan to expand market access in China
 
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African trade volumes fell from 215 billion US dollars in 2014, down to just 128 billion US dollars in 2016. Rebalancing the trade flow would involve greater exports in a range of products from economies on the continent. Now some African countries are trying to either get in or expand market access in China. Yasser Hakim looks at how countries like Egypt and Kenya can increase trade with China. Subscribe to us on YouTube: https://goo.gl/lP12gA Download our APP on Apple Store (iOS): https://itunes.apple.com/us/app/cctvnews-app/id922456579?l=zh&ls=1&mt=8 Download our APP on Google Play (Android): https://play.google.com/store/apps/details?id=com.imib.cctv Follow us on: Website: https://www.cgtn.com/ Facebook: https://www.facebook.com/ChinaGlobalTVNetwork/ Instagram: https://www.instagram.com/cgtn/?hl=zh-cn Twitter: https://twitter.com/CGTNOfficial Pinterest: https://www.pinterest.com/CGTNOfficial/ Tumblr: http://cctvnews.tumblr.com/ Weibo: http://weibo.com/cctvnewsbeijing
Views: 393 CGTN
Chinese Marketing Plan
 
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Views: 1919 toptop M
L’Oréal in China: Marketing Strategies for Turning Around Yue Sai Case solution
 
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https://www.thecasesolutions.com This Case Is About L’Oréal in China: Marketing Strategies for Turning Around Chinese Luxury Cosmetic Brand Yue Sai Get Your L’Oréal in China: Marketing Strategies for Turning Around Chinese Luxury Cosmetic Brand Yue SaiCase Solution at https://www.thecasesolutions.com/loreal-in-china-marketing-strategies-for-turning-around-chinese-luxury-cosmetic-brand-yue-sai-36593
Marketing Plan for China
 
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Digital Marketing Plan designed for The Solar Games to launch in China. This proposal was done for a class assignment for Full Sail University
Views: 29 Phillip Mullennax
How to develop a robust digital marketing strategy in China
 
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Internet and mobile phone growth in China has been a remarkable phenomenon over the last decade. By the end of 2011, China counted 513 million internet users and more than a billion mobile phone users. This has contributed to China becoming the world's largest market for online selling in terms of the number of online shoppers and forecasts indicate that the market will grow to some USD 176 billion by 2014. With such an audience and trends, one cannot afford to ignore the rise of the online realm to promote their brands, products and services. Join this webinar and discover: • Why EU SMEs should be considering digital marketing in China? • Ways to promote your brands and products online and particularities in China. • How to capitalise on e-markets, social media and Search Engine Optimisation (SEO) in China? • Case studies, best practices and tools of digital marketing a la Chinese.
Views: 564 EU SME Centre
Local department stores boost marketing strategies targeting Chinese tourists
 
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Local department stores are getting ready for an influx of Chinese tourists, who are expected to visit Korea when China is celebrating International Workers′ Day from April 30th through May 4th. Korea′s largest department store, Lotte, said Sunday it will begin accepting payments from Alipay, China′s largest payment system, starting Monday. The move will make it possible for Chinese tourists to use mobile apps for their transactions, by placing their smartphone in front of a barcode scanner. Hyundai Department Store, another major retailer, is focusing on its VIP customers. It′s planning to host its Welcome Back program, which offers special privileges to customers... based on purchases they made during previous visits.
Views: 303 ARIRANG NEWS
China Biotechnology Equipment Market Strategies & Forecast by 2018
 
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China biotechnology equipment Market has grown at a fast pace in the past decade. In the next five years, both production and demand will continue to grow. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2003, 2008 and 2013) and long-term forecasts through 2018 and 2023 are presented. Major producers in China are profiled.
Views: 3 John Brown
Profit from the China Stock Market Trade War by Adam Khoo
 
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The ongoing trade war between the US and China and led to a 26% decline in the China stock market. Learn how this could be a great investment opportunity and how to profit from the panic in the Chinese stock markets. Adam Khoo is a professional stock and forex trader and the best-selling author of 'Winning the Game of Stocks" and "Profit from the Panic". He is the four-time winner of the 'Most Preferred Financial Educator' Award and 'Most Preferred Investment Speaker Award' in Singapore. Thousands of students have profited from his sharp investment insights into the world of stock investing and Forex trading. Helpful links Learn about Wealth Academy live seminars at http://bit.ly/2wehzmi Learn about our Online Professional Trading Courses at http://bit.ly/2MpjP4b Visit Adam Khoo Learning Technologies Group at http://bit.ly/2OBpH7N Facebook https://facebook.com/adamkhoosuccess
Views: 23011 Adam Khoo
In-Destination Experiences: Changing Consumer Trends and Marketing Strategies
 
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In this month’s webinar, we will be joined by Xu Cong, Commercial Lead – Outbound Travel from Chinese OTA and lifestyle brand Meituan-Dianping. Find out what kinds of in-destination activities and experiences are most popular with the Chinese outbound tourism market, and how the maturation of this market and shift to FIT leads to new opportunities for businesses, from museums and theme parks to restaurants and sporting events. The webinar will also cover strategies for marketing and sales for these in-destination experiences. Meituan-Dianping is a lifestyle app with more than 320 million annual active individual customers and valued at $30 billion USD. Focused on bridging the gap between the online-to-offline, Meituan-Dianping is extremely popular for ordering food, booking movies and restaurants and is gearing up to be a colossal player in travel. In 2017 it was one of the four most used apps to read travel guides, and last year it sold 200 million room nights. The company was formed through a merger between China’s top two local commerce platforms. Beyond providing a platform that lets physical retail stores tap the internet for business, it is aggressively moving into ride-sharing in China where it hopes to rival Didi thanks to a USD 4 billion investment that closed last year.
Working Effectively with China:  Strategies for Success (2/3) -- Marketing
 
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From RW3 CultureWizard's Client Forum on Working Effectively with China, presented by our Master China Trainer, Barry Spaulding. In this clip, Barry gives strategies for success in China in the field of Marketing For more info, please visit: http://rw-3.com, or e-mail us at [email protected]
Views: 96 culturewizard

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